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AWARDS

THE STORY SO FAR

The Belgian Sponsorship Awards were launched in 2014 to reward excellent work and showcase Belgian’s best sponsorship case studies. The best case is chosen as Best of Belgium and entered into the European Sponsorship Association’s Best of Europe award held in London every year. So far Belgium has won two bronze medals for cases from ABInBev and ING.

ENTER YOUR CASE!

AWARDS

BEST OF BELGIUM

Voted by the Jury

Best Activation – Gold
Best Activation – Silver
Best Activation – Bronze

BEST SPONSORSHIP STRATEGY

Voted by the Jury

AGENCY OF THE YEAR

Based on collected points:

3 Points per nominated case
5 Points for Bronze
7 Points for Silver
10 Points for Gold
7 Points for Best Sponsorship Strategy
7 Points for Coup de Coeur

COUP DE COEUR

Voted by the public during SponsorLive

JURY

President Jury

CEO Non-Sports RSCA

Senior Manager at The Coca-Cola Company
Filip Waegemans SKAUT

Sponsorship & partnership expert

Chief Editor at Media Marketing
Jérôme Bouchat

Commercial Director Nielsen Sports
Jos Verschueren

Director Sports, Esports & Cycling Management

Strategic Partnerships Manager at Famework

Creative Director at egghunter

Partnerships Manager BOIC

WHO WERE THE 2022 WINNERS?

Best Sponsorship

Gold: AG – Prove Impossible Wrong
Silver: ION – ION Hockey League
Bronze: Ethias – Ethias & Wout van Aert

Coup de Coeur of the Jury:

X2O Badkamers – X2O Badkamers Trofee

Best of Belgium

AG – Prove Impossible Wrong

Agency of the Year

Sportizon