THE STORY SO FAR
The Belgian Sponsorship Awards were launched in 2014 to reward excellent work and showcase Belgian’s best sponsorship case studies. The best case is chosen as Best of Belgium and entered into the European Sponsorship Association’s Best of Europe award held in London every year. So far Belgium has won two bronze medals for cases from ABInBev and ING.
AWARDS
Best Sponsorship by Sponsorium
Gold
Silver
Bronze
Coup de Coeur du Jury
NEW! – Agency of the Year
An agency earns 1 point per submitted case by an agency or a partner of the agency. For each case that is nominated for the awards, the agency receives 3 points. When a case is awarded with bronze, the agency earns 5 points. If awarded with silver, the agency earns 7 points and if awarded with gold, the agency earns 10 points. The winner of the Coup du Coeur du Jury award earns 7 points. The agency with the most points will win the Agency of the Year 2022 trophy.
Best of Belgium
JURY
Yves De Voeght
President Jury
Kenneth Bornauw
CEO Non-Sports RSCA
Gessica Celestri
Senior Manager at The Coca-Cola Company
Filip Waegemans SKAUT
Sponsorship & partnership expert
Griet Byl
Chief Editor at Media Marketing
Jérôme Bouchat
Commercial Director Nielsen Sports
Jos Verschueren
Director Sports, Esports & Cycling Management
Erhard Jacquemyns
Strategic Partnerships Manager at Famework
Arnaud Pitz
Creative Director at egghunter
