Guidance for Entrants & FAQ’s

Who Can Apply?
The entry can be completed by the sponsor, rights holder/ governing body or associated agency. However, the applicant must make all parties aware of the entry and all should agree that the entry is a true reflection of the sponsorship. Contact details for each party should be supplied. The parties should agree upon the correct title and reference for the sponsorship project. All applicants must be based or have offices in Belgium, and all projects submitted must reflect principal activity in Belgium.

What Can I Win?
The jury make a selection of nominees who will present their case to the jury and to the audience at the SponsorLive Conference. The jury will award Gold, Silver & Bronze winners in the category Sponsorship Activation and Gold in the category Sponsorship Strategy. The Coup de Coeur award will be voted for by the audience present at the SponsorLive Conference. The Gold winner in the category Sponsorship Activation will represent Belgium in the European Sponsorship Association’s Best of Europe award held in London every year. So far Belgium has won two bronze medals for cases from ABInBev and ING.

Key Dates

  • Submission Portal Opens: Friday August 25.
  • Final Submission Deadline: Saturday September 30.
  • Jury Announcement of Nominations: Monday October 23.
  • Nominees Present to the Jury: Thursday November 16.
  • Nominees Present at SponsorLive Conference: Thursday November 30.
  • Gala Awards Night: Thursday November 30.

How Can I Apply?

Entries are made through the online entry system:

What Period Must My Entry Cover?

The major part of a sponsorship project entered must have taken place between September 2022 and October 2023.

Who Can We Contact in Relation to our Entry?

All enquiries regarding the rules and procedure for entry should be directed by email Simon Van Kerckhoven Golazo Consulting,